Your For Sale Offer title is the first impression and information a buyer receives about your game account. Your offer title is the elevator pitch of your game account, which means they only have a few moments to decide if they are interested in your account or not. If your offer title describes what a buyer wants, they will have a good reason to click it, read your offer description, and possibly make a purchase.

The most effective way to write a title is to imagine asking a player, “What game account do you want?”

That can be answered in one sentence, such as, “A fully epic Alliance rogue with at least three pieces of tier five raiding gear, and an epic flying mount.”

A sentence detailing the top qualities of your game account is a great foundation for a title. A good practice is to examine the titles of other compelling offers before writing your own.

• Character class: Priest, warrior, etc
• Character level
• Race or faction: Orc, Horde, [H], etc
• Amount of health or magic points: 20k health, 17k mana, etc
• Power: +756 spell damage, 25% spell haste, etc
• Equipment level: Tier 6 gear, T6, etc
• Ability to transfer to a new server: xfer up!, transferrable
• Server Type: PVP, PVE
• CD key availability
• Ownership status

Example title: LV 80 Orc mage, +1565 spell dmg, T6 gear, PVP xfer up, original owner /w CD keys!

Things to avoid in your title

• Overuse of advertising words “Awesome, amazing, must see, great deal, cheap, beautiful, look”
• Incomplete details “72 mage” (This title did not mention race, faction, bonuses, etc.)
• Listing extra characters instead of describing the main character “Level 80 druid, 60 warlock, 60 mage, 60 rogue, 60 priest…” (Buyers will assume your main character is high level, but may be weak because a lot of time was spent playing extra characters.)
• Stating that your For Sale Offer is offering a game account for sale “I am selling…”, “WTS…”
• Abbreviating the class name of your main character (see below)
• Breaking Offer Policies

Abbreviations such as dmg for “damage”, [A] for “alliance”, T6 for “tier six”, will allow you to put a lot of information into your title, however buyers often filter their search results by character class. (They rarely use abbreviations when doing so.) Your offer will be seen by more potential buyers if you avoid abbreviation of your character class eg. “lock” instead of “warlock”

Your game account has great intrinsic value because it is a product of your time and effort. However, successful sale prices are controlled by supply and demand. In order to sell successfully, the price you choose must be competitive with other game account offers. To determine an appropriate price range, view similar offers at PlayerAuctions.

• How affordable are similar game accounts?
• Is your For Sale Offer title and description more appealing than others?
• Will a buyer choose your offer as their best value?

Most buyers only want to play a main character. They will rarely value extra characters or pay more for them. Therefore, the main character on a game account generally determines the highest possible market price of that game account.

If you have a game account with extra characters, you may profit by moving those extra characters to new game accounts so that they can be sold separately.

Potential game account buyers want to quickly finish shopping and start playing. They will spend little or no time asking questions or waiting for answers from anyone who did not provide a fully detailed offer description. Your offer description is your game account’s sales pitch. You want to make sure you include all the details that will be attractive to your potential buyers:

• What makes your game account special / unique?
• What features of your game account would a potential buyer want to know?
• Why should a potential buyer pay your asking price?

Things to include in your description

• Basic character details: Level, class, race, faction, equipment level, progression accomplishments, etc
• Game character attributes: Amount of health, strength, intelligence, etc
• Character profiles: Profiles from sites like mywowarmory.com that displays character details and equipment
• Images of your game character: Note: Consider removing character and guild names from images.
• Images of your game character’s attributes or equipment (Note: This is an excellent alternative if you cannot create a character profile)
• Equipment: Currently worn, carried, or stored for later use by your character
• Special and rare equipment: Rare tools or magical items which cast spells or have special effects
• Travel and combat mounts: Horses, Gryphons, Wolves, Raptors, etc
• In-game currency of character
• Raid progression: Exclusive and special game areas you have gained access to
• Combat bonuses: Extra damage, damage absorption, etc
• Skills and skill bonuses
• Tradeskills and known valuable recipes
• Game server type and transferability of characters
• Availability of CD key used to create the game account
• Game account ownership status and ownership history
• Any special game account bonuses (such as a special anniversary edition award)
• Observed statistics: The maximum amount of burst damage which your game character can accomplish with a ‘critical hit’, the average Damage per Second (DPS) during combat, the frequency of critical successes, maximum amount of health when fully enhanced by the spells of others during a guild event, etc
• Reputation progression: Exalted or revered reputations in certain cities
• Character gender

Something to avoid in your description

• Requiring personal information: “You must give me your telephone, driver’s license…” PlayerAuctions verifies all members, and provides full protection from all forms of payment fraud.

General description tips

• Avoid language only understood by seasoned players such as acronyms and abbreviations for in game locations or equipment. Many potential buyers will not understand it.
• It is good to invite other members to contact you for more details. However, it is more important to first have a detailed description to gain their full interest.
• Use a character profile if possible; it will add value and appeal to your offer.
• Provide images of valuable gear which is not detailed in any character profiles.
• List any keys to special areas or ‘access flags’ your character has achieved.

Character profiles instantly detail the worn equipment and important attributes about your game character. It is advisable to avoid revealing your character and guild names to others. For World of Warcraft, a popular safe character profile solution is mywowarmory.com

Creating a character profile takes less than a minute. You will be given a URL which you can put into your offer description such as: http://www.mywowarmory.com/profile.php?id=66004

When shopping for game characters, players often shop outside of their favorite game server. Most games support transfer of game characters to different servers. It is important to note if any of your characters have recently moved to different servers as game publishers usually require 30 days before allowing a new transfer to occur. If your character may not yet be transferred, provide the date when transfer will become available.

Mention what kind of server your character is on, such as Player vs Player (PVP) or Player vs Environment (PVE). Some games do not support transfers between servers of different types. Also mention any special transfer restrictions or opportunities which you are aware of. To learn more about paid character transfer services, log in to account management at the publisher’s official game account support website.

A potential buyer may ask questions about your game account by using the PlayerAuctions Onsite Messaging System. If they do, PlayerAuctions will immediately notify you via your registered email address. Ensure that your registered email address on PlayerAuctions is one which you check regularly so that you can respond quickly.

It is beneficial to set your hours of availability as this will automatically be displayed to potential buyers that may wish to ask questions if they see that you are available.

If someone places an order for your For Sale Offer, they may see other contact details which you have provided such as instant messenger account names. To update your information and trade settings, visit your My Account Center.

Use an equipment information database such as thottbot.com, or wowhead.com to link to detailed information of any important equipment, especially equipment which does not appear in your character profile. View the examples below

• Gloves of Holy Might http://www.wowhead.com/?item=867
• Gloves of Holy Might http://thottbot.com/i867
• Gloves of Holy Might http://www.wowarmory.com/item-info.xml?i=867

Offers which have images are empowered to sell more quickly and at higher prices than offers which do not. Images are particularly useful for displaying statistical qualities of game characters and gear which is worn, stored, or carried. By ‘showing’ information instead of ‘telling’ it, you will save yourself and your audience time while providing a better-looking and more convenient offer.

Demonstrating character attributes	Demonstrating character appearance	Demonstrating equipment details

• Remove your game character and guild names from any images.
• Set your computer’s screen resolution and also your game client resolution and detail settings to ‘high’ for best results.
• If the game client lets you control the font of the user interface, select a font which is large and easy to read.

Tips for displaying game character attributes

Be sure to delete your character and guild names from any images. You can use this button to rotate your character. (Find the angle that looks best. Press ‘Z’ to bear weapons and shields. Select the most appropriate menus for displaying statistical information about your game character. (Consider having more than one image in order to show more than two submenus.) Navigate through different information panels for anything else which may build value (such as PVP rankings.) Your game client may display extra information if you place your pointer over certain areas. Write this information down. Rarely displayed information such as combat bonuses and magic regenerated (while casting) can be important selling points. End attribute-affecting spells and effects before taking screenshots. (This keeps information accurate.) Dismiss pets before taking screenshots if you have pets which give bonuses to attributes.

Tips for character portraits

Change the viewing perspective of the camera from ‘over the head’ to one which is facing the character. Then use the scroll wheel or the – and + keys to zoom in.

Consider doing an emote command such as /cheer, /laugh, or /dance for your image.

How to Capture What Is On Your Screen

Before capturing what is on your screen, adjust the display settings of your computer to ensure high quality screen captures. (See steps below)

1. Go to your desktop, put your pointer in a place where there is nothing beneath it. Right click. Select “Properties”.



2. Select the top tab which is labeled “Settings”
3. Use the “Screen resolution” slider to increase screen resolution. Click “OK”.

• It may be beneficial to adjust the display settings of the game client as well. To do so, log in to a game character and then press the escape key to see the main menu. Adjusting graphic settings by selecting a high resolution and high level of detail.

Learn to capture your screen using Windows without additional software

Visit: take-a-screenshot.org

To use your game client to capture the screen: Start the game, log in to a character, and press the “print screen” button on the keyboard (pictured below.)

If your game client takes pictures, you will see a message indicating that a picture has just been saved to the screenshots folder. Go to the location where your game client is installed and look for a folder called ‘screenshots’

Editing Image Files

These simple instructions apply to most image-editing programs, including Microsoft Paint, which comes free with Windows. Click on start > run > then type ‘mspaint’ for Microsoft Paint and click ‘OK’.

• To select part of an image, click the ‘select’ icon, then click and drag to make a selection.
• After making a selection, press delete to delete the selected area of the image.
• Clicking inside of a selection will allow you to drag it to a new location in the image.
• Press CTRL+C to place a copy of your selection in the computer’s memory.
• Press CTRL+V to ‘paste’ a copied selection.
• To resize an image in mspaint, place the pointer on an edge of the image, then click and drag.



• Save image files as .png

Inserting an Image in Your Offer Description

After you have created an image for your game account, you will need to put it on the internet.

Photobucket.com is a free, easy to use service for doing this and even has tools allowing you to edit your images online.

1. Click on the ‘Insert Image’ button found in the top right corner of the For Sale Offer editor.



2. Type the URL (location) of the image you wish to include.



3. Press the ‘OK’ button.